Jun 26, 2021 • 14M
A conversation on intuition in executive decision-making?
Featuring Douglas West, Professor of Marketing King’s College, London
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Thematiks: On Research presents brief conversations with the authors of the most-viewed posts featured in the newsletter.
Thematiks: On Research presents brief conversations with the authors of the most-viewed posts featured in the newsletter.
In this episode, I speak with Douglas West, Ph.D. about his research into the role that heuristics play in decision making under uncertainty.
The original post is below.